IKEA is subject to the owner in Japan. A Swedish furniture store is looking for a renter for an apartment furnished with IKEA furniture. Monthly rent: only 99 yen – the equivalent of 80 cents. However, if you want to live in it, you have to settle for a little.
A room in Tokyo is only 10 square metres. Interested parties can apply for residency until December 3. The lease is valid until January 15, 2023.
A marketing gimmick for densely populated Japan
10 square meters is not a lot. Actually too little for an entire apartment. However, the room is relatively high. Downstairs at the entrance there is a kitchen, bathroom and small office. A ladder leads to the bed at the top of the apartment.
Ikea markets the tiny apartment. In Japanese cities, many people live in a very small area. Ikea’s campaign message is clear: Your furniture saves space, it’s functional yet aesthetic.
Who is moving into the tiny apartment? Applicants must be at least 20 years old and be a member of the Ikea Family Club. Ikea does not disclose how many applicants have already registered. (gif)
“Tv specialist. Friendly web geek. Food scholar. Extreme coffee junkie.”
More Stories
Difficult hybrid route across the huge roof near Marghalaf | Ellie (9b)
Social security contributions are also threatened in Switzerland!
Prosecutors are seeking decades in prison for Bankman-Fried