“silly,” “used,” “closet-broom look”
The mockery and hatred of the new SRF Studios
SRF broadcast from its new studios for the first time on Monday night. Those words don’t sit well with some viewers – Swiss TV takes it easy.
The new SRF Studios failed with viewers.
Sarina BouchardPeople’s Editor
The “Tagesschau” and “10 vor 10” models have appeared since Monday evening. There is now a screen in the background, and the previously rectangular desk has been replaced by a round one. But not everyone is excited about the new SRF Studios. Criticism welcomed by Twitter.
One user exclaimed: “I thought, with that aluminum part and a computer mouse next to it, that SRF hadn’t finished converting yet and it’s a makeshift studio! Sorry, but I find it really ugly! Look what Neighbors is up to, because it has to be a lot classier!” Another suggests: “Just remodel and update the studio and we’ll forget about today’s awkward slip in broom closet look. I really felt sorry for the medium!” Terms like “ridiculous” or “second-hand” are also used.
This is how SRF reacts to criticism
A prominent voice also criticizes the new studios. Middle boss and SRG critic Gerhard Pfister (60) writes: “SRF commends the new studio in Tagesschau. The colossal additional costs are mentioned in passing, without specific numbers. Tristan Breen is allowed to present himself without critical questions. This shop lacks competition. No ordinary company She can afford this DDR connection today.”
You are comfortable in Leutschenbach. In terms of criticism, SRF tells Blick: “The amount of negative feedback was to be expected, as it always takes some time for audiences to get used to changes. We always take criticism and suggestions from our viewers seriously and incorporate it into our further analyses. Basically, SRF is very satisfied from the start.” “.
SRF’s journey of renewal is far from over
There were always delays beforehand. The start-up of the studios, originally planned for 2019, had to be postponed several times, most recently from 2021 to 2022. There have been major problems mainly due to the switch to untested IP technology, which SRF wants to prepare for the future. . But the transformation journey isn’t over yet: SRF announced last week that it will continue to replace technical systems in the background.
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