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Migros jokes about the delay in providing the digital receipt

Migros jokes about the delay in providing the digital receipt

Now also available in Migros: Digital Receipt. However, the retailer takes the belated introduction with good humor. Search for yourself.

Migros’ new short ad. Twitter /migros

The basics in brief

  • Migros has also recently started offering digital receipts.
  • The detail giant is now joking about the delayed introduction.

Having an ungrateful receipt. “D’Quittig?” asks the cashier. “No mercy,” responds the customer. Once printed, the piece of paper ends up in the trash.

Waste of resources against it barn He fought for half a decade. The retail giant not only offers digital receipts, but also the choice of whether you want a receipt at all.

Migros now also offers digital receipts

However, rival Migros has kept its feet for a long time — at least for now. Because: Shortly before the end of the year, the orange giant finally delivered the digital receipt.

Migros also knows this change is coming too late and it pisses him off.

In a promotional video, the cashier points out sustainable innovation to her clients. Reaction: moderate. The young woman only had an obvious mocking applause with an annoyed look. At the end of the 10-second video, the tagline reads: “About time too.”

Migros customers laugh too

Self sarcasm fits well with clients. “Fabulous! […] This is really powerful and really fun,” he said in the comments.

Do you also find Migros campaign funny?

else Twitter-User is happy too, but advises Migros to train checkout staff accordingly. Because: “They always look so puzzled when no paper comes out.”

More on this topic:

Twitter Coop Migros