First place for successful outdoor advertising goes to Innsbruck Tourism

03/17/2022 – 10:33

Innsbruck tourism

Innsbruck Region (OTS)

When the Out of Home Trophy award was awarded to Progress Advertising on Tuesday, March 15, 2022, Innsbruck Tourismos was thrilled: It took first place in the City Light category for the winter campaign’s theme “Breathe Free”. The jury convinced the design with the colorful row of houses and imposed Nordkette in the background with the simple claim.

A famous portrait painting of guests, an impressive sight every day for locals and the main theme of Innsbruck tourism for last year’s winter campaign Breathe Freedom: a row of colorful houses in the lodge with the majestic Nordkett Mountains in the background. The fact that this design is one of the most beautiful images in Innsbruck has now also been awarded the Out of Home Trophy by Progress Advertising. The Winter Campaign theme prevailed against the many submissions in the City Light category.

“We are grateful for this special award for our new campaign and feel confident that we captured the zeitgeist with the theme and bold claim. With this message, we reflect the needs and longings of our guests to move freely in the city, nature and take a deep breath,” Mario GerberChairman of the Board of Directors of Innsbruck Tourism.

About the progress announcement

Progress Advertising is an outdoor advertising company in Salzburg, Tirol and Vorarlberg. With a range of high-quality external media products, the company implements innovative solutions for the advertising sector.

More information about Innsbruck tourism can be found here In the press portal.

Media contact:

Victoria Dater, Massachusetts
Innsbruck tourism
Trench 3
6020 Innsbruck
Tel: +43 512 53 56-550
www.innsbruck.info
[email protected]

Rafaella Budner, MA
ProMedia
Brunecker Str.1
6020 Innsbruck
T: +43 512 214004-22
M: +43 664 8342425
www.newsroom.pr
[email protected]