Of course, Call of Duty: Black Ops Cold War and Call of Duty: Warzone are incredibly successful. Activision Blizzard confirmed this.
According to Activision, “Call of Duty: Black Ops Cold War” and “Call of Duty: Warzone” contributed to the significant increase in sales. In “Call of Duty: Black Ops Cold War” there is talk of strong premium sales, while in-game income in “Call of Duty: Warzone” had a very positive impact on the financial outcome.
Activision said offering Free Call of Duty Warzone and Mobile games is about the franchise. The number of monthly active users has more than tripled in the past two years, helping Activision reach a total of 150 million active monthly users in the first quarter of 2021. Call of Duty showed 40 percent growth in monthly active users compared to the previous year. Additionally, over 500 million downloads of “Call of Duty Mobile” have been confirmed to date.
Call of Duty: Warzone also helped with sales of the paid game, with Activision saying the outstanding sales of Call of Duty: Black Ops Cold War were higher than ever in the first time after the Warzone Quarter merged. Micro-transactions are up by more than 60 percent on consoles and computers alone. Additionally, the first and second seasons of “Black Ops Cold War” and “Warzone” were the most successful seasons of “Call of Duty” ever in terms of microtransactions. The third season that just started continues there.
Overall, Activision Blizzard generated first-quarter revenue of $ 2.275 billion, compared to $ 2.015 billion in the same period last year. Net income was $ 619 million, compared to $ 505 million for the same period last year. The company generated $ 1.34 billion in microtransactions, compared to $ 960 million in the quarter last year. Looking to the future, Activision Blizzard plans to hire over 2,000 additional developers to help it grow.
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